Run Online Tyre Store In India

Learn how to run a tyre shop successfully in India. Know how to increase tyre sales and sell tyres online.

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In the last couple of years, India has emerged as one of the leading and competitive tyre markets, thanks to the surge in demand for the passenger vehicles and two-wheeler segments. Sighting the fact that tyre production in the country has exceeded the 200 million units mark, there are ample opportunities for someone looking to set up a tyre shop. While setting up a tyre shop can be an easy job but running a tyre shop can be a challenging task. Although you maybe an expert tyre salesman or good at converting old tyres into usable ones, however, knowing the best possible ways to run your tyre shop is important.

Remember, when customers purchase your product they are not only buying tyres from you, but an experience, which can be either good or bad. And this experience will be a decisive factor with respect to repeat business or referral sales. Whether you are an existing tyre shop owner or planning to open one, given below are some tactics that you can apply and run your tyre shop successfully.

Customer Service Is The Key

A well-managed tyre shop is not merely a place to fix or sell tyres, but is a place where customers can be assured of getting back on the road without any delay. For someone a vehicle/car can be a means to commute to a job or convey children to school. By constantly bettering your customer service practices, you can actually transform a customer’s purchase or repair into an enriching experience, instead of a hassle-filled affair, leaving behind a heartening impression. This will ensure repeat sale of the product or service in case there is a failure of any vital component of customer’s car/vehicle during their daily routine.

Competition Assessment

This is very essential. Get those factors lined in which set you apart from your competitors in the market. In India, though cheap prices help, but you cannot ignore admirable customer service and reassurance. Always strive to get something different and unique for the customers, which no one offers in the market or city/town. It can be anything, like offering unique service or, time-bound repair/delivery or even the best rates in the vicinity.

Make Customer Experience Better

Besides unique sale and service methods, there are many other ways that can help you run a successful tyre sale and repair business. With prime focus on tyre sales and repairs, keeping your store well-maintained and slick can also keep customers coming back. You can offer snacks, hot beverages like tea or coffee, cold drinks etc. to the customers waiting for tyre repairs or fittings. The customer waiting lounge/room should be a comfortable space. These days’ people work on the move and won’t appreciate wasting any moment, so if possible, include wifi connectivity in your location, so that customers who have taken out time from their workday can carry out their tasks, while simultaneously their vehicle/tyre repair takes place.

Build A Website, If You Don’t Have One

In today’s Digital India website is the need of the hour. Here you don’t need to opt for a fancy and costly website. Go for a simple but informative website that helps your customers get the details about the services done in your store alongside the quotes for the same. This can prove to be of great help to the customers. In addition to streamlining your operations, it will also renovate the customer experience. With the website in place, you can also get regular feedbacks from the customers which will help you to improve every time.

Tyremarket.com has been helping many tyre businesses in developing their website and providing them with end to end IT solutions. The services include warehouse management, campaign management, order management, supply chain management, smart inventory management, digital product catalogue, payment gateway integration and other allied IT services. In order to accelerate sales, Tyremarket.com can help you manage your orders and inventories on multiple marketplaces. Alongside design, manage and market your business online for further growth with its efficient digital marketing and web services.