Pirelli PZero Velo Racing Bicycle Tyre To Launch This September

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The Formula 1 Championship tyre supplier, Pirelli is all set to launch its high-performance bicycle tyres by September this year. Christened as ‘PZero Velo’, the tyres are designed for road racing bicycles and will go on sale in Europe, North America and Asia-Pacific regions after its launch. Pirelli PZero Velo tyres will carry the legacy of Pirelli’s iconic PZero car racing tyres, which has been a mark of best in class technology and ultra high performance. The new line of Pirelli PZero Velo bicycle tyres will be showcased at the Eurobike (D) show.

The Pirelli P Zero line tyre will have color-coded branding element inspired from its Formula One tyres. The Silver colour will be for Road Racing, Red for Time Trial, while the Blue will be dedicated to Four Seasons. Besides, bike tyre retailers, the PZero Velo tyres will also be made available through company’s e-commerce site. The prominent Italian tyre maker has been the longest tyre supplier in the history of the Superbike World Championship. It provided tyres to more than 350 national and international championships worldwide.

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In the past, Pirelli has been a vital part of glorious cycling era. Way back in the year 1909, the company partnered the first edition of Giro d’Italia racing. Here among the 49 finalists, 30 used Pirelli tyres, which speak volume for itself. One of the famous cyclists worth mentioning is Fausto Coppi, who preferred Pirelli tyres for his Bianchi bike.

According to the reports, COO of the Velo Pirelli, Mr. Antonella Lauriola stated that Pirelli is excited to return to cycling and its bicycle tyres will carry brand’s distinct amalgamation of technology and sporting experience. Across the globe Pirelli has set up high standards in the performance car and bike tyre arena, and starting with the technically challenging bicycle racing segment, the company again looks forward to creating a mark, he further added.