{"id":8032,"date":"2020-01-13T13:44:23","date_gmt":"2020-01-13T08:14:23","guid":{"rendered":"https:\/\/www.tyremarket.com\/tyremantra\/?p=8032"},"modified":"2020-02-13T10:56:27","modified_gmt":"2020-02-13T05:26:27","slug":"jk-tyre-launches-indias-first-ever-smart-tyre-technology-treel-sensors","status":"publish","type":"post","link":"https:\/\/www.tyremarket.com\/tyremantra\/jk-tyre-launches-indias-first-ever-smart-tyre-technology-treel-sensors\/","title":{"rendered":"JK Tyre Launches India\u2019s First Ever \u201cSmart Tyre\u201d Technology \u2013 TREEL Sensors"},"content":{"rendered":"<p style=\"font-weight: 400;\">Revolutionizing India\u2019s tyre market, the pioneer of Radial technology<strong>, JK Tyre &amp; Industries Ltd <\/strong>on\u00a0August 8, 2019, announced the launch of TREEL Sensors, an one of a kind technology-based tool geared towards smart monitoring and maintenance of tyres.\u00a0The launch strengthens JK Tyre\u2019s position in the Indian market for its high-performance truck\/bus and passenger car radials.<\/p>\n<p style=\"font-weight: 400;\">An industry-first move to deliver advanced mobility solutions to commercial and passenger vehicle owners, the launch of TREEL Sensors is an outcome of JK Tyre\u2019s recent financial acquisition in TREEL Mobility Solutions Pvt Ltd, a start-up venture. It is also a testimony to JK Tyre\u2019s commitment towards driving innovation within the Indian tyre industry while also nurturing the country\u2019s startup ecosystem.<\/p>\n<p><strong>Recommended Story<\/strong>:\u00a0<a href=\"https:\/\/www.tyremarket.com\/tyremantra\/jk-tyre-launches-smart-tyre-auto-expo-2020\/\">JK Tyre Launches \u2018Smart Tyre\u2019 at the Auto Expo 2020<\/a><\/p>\n<p style=\"font-weight: 400;\">Speaking on the launch,\u00a0<strong>Dr Raghupati Singhania, <\/strong>Chairman &amp; Managing Director, JK Tyre &amp; Industries said,\u00a0<em>\u201cBeing the pioneers of Radials in India, we have done it yet again by introducing \u2018Smart Tyre\u2019 as an extension to our initiative of providing mobility solutions to both Commercial and Passenger vehicle owners. The introduction of TREEL Sensors is the first such high-tech move towards creating a Smart Tyre in Indian markets. It provides an enhanced value proposition to vehicle owners, particularly fleets, by reducing their operational costs. Underscoring our commitment to \u2018Make in India\u2019, TREEL Sensors are designed, developed and manufactured in our Pune facility and are already in use by fleet owners as part of a countrywide pilot.\u201d<\/em><\/p>\n<p style=\"font-weight: 400;\">Maintaining optimal tyre pressure not only helps the environment but also provides greater safety on road, a cause JK Tyre has always espoused. Aimed to address this, the Company has introduced Tyre Pressure Monitoring Systems (TPMS) by offering TREEL Sensors, which monitor the tyre\u2019s vital statistics, including pressure and temperature. The information collected by this smart monitoring system is relayed on a real-time basis to the vehicle owner\u2019s smartphone via Bluetooth on to a mobile application, thus allowing for early detection of issues and deployment of timely preventive measures to avoid them. With the help of TPMS, TREEL Sensors also deliver higher fuel efficiency. In addition, the technology enhances tyre life and minimizes operational expenses.<\/p>\n<p style=\"font-weight: 400;\">This transformative technology is a bold step forward by the company in making the tyre truly intelligent and interactive, providing tailor-made mobility for the needs of India\u2019s digitally-savvy vehicle owners. The future of auto is technology-driven, and JK Tyre is making significant strides towards bringing smart integration between driver, vehicle and tyres.<\/p>\n<p style=\"font-weight: 400;\">TREEL Sensors are now commercially available at more than 700 dealerships across India. JK Tyre also plans to sell the technology solution online via an exclusive e-commerce sales channel to end customers.<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong><strong>About JK Tyre &amp; Industries Limited:<\/strong><\/p>\n<p style=\"font-weight: 400;\">Part of the JK Organisation, JK Tyre &amp; Industries Ltd is a leading tyre manufacturer in India and amongst the top 25 manufacturers in the world with a wide range of products catering to diverse business segments in the automobile industry. JK Tyre is the only tyre manufacturer in India to be included in the list of Superbrand in 2019, the seventh time the honour has been conferred upon the company.<\/p>\n<p style=\"font-weight: 400;\">JK Tyre has a global presence in over 105 countries across six continents, backed by production support from 12 plants &#8211; 9 in India and 3 in Mexico. Currently, the capacity across all its plants is about 35 million tyres per annum. In April 2016, JK Tyre acquired Cavendish India Limited from Birla Tyres. With this acquisition, the company added three modern plants to its portfolio taking the total count to 12. The acquisition helped the tyre major foray into the two\/three-wheeler segment as well. In 2018, the company inaugurated its state-of-the-art \u2018Global Research &amp; Technology Centre\u2019 &#8211; \u2018Raghupati Singhania Centre of Excellence\u2019 (RPSCOE) at Mysuru.<\/p>\n<p style=\"font-weight: 400;\">Pioneers of radial technology, JK Tyre produced the first radial tyre in 1977 and is currently the market leader in Truck Bus Radial segment. With over three decades of technological innovation, JK Tyre offers tyre for entire range of passenger and commercial vehicles, starting from a 3 kg two-wheeler tyre to a 3.5 ton OTR tyre. In 2019, the Company achieved a remarkable feat by entering the coveted Limca Book of Records with the country\u2019s largest off-the-road tyre &#8211; VEM 045.<\/p>\n<p style=\"font-weight: 400;\">JK Tyre &amp; Industries Ltd has a strong network of 4000 dealers and over 450 dedicated Brand shops called as Steel Wheels and Xpress Wheels providing complete solutions to its customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Revolutionizing India\u2019s tyre market, the pioneer of Radial technology, JK Tyre &amp; Industries Ltd on\u00a0August 8, 2019, announced the launch of TREEL Sensors, an one&#8230;<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[4],"tags":[1001,353,390],"class_list":["post-8032","post","type-post","status-publish","format-standard","hentry","category-news","tag-auto-news","tag-jk-tyre","tag-tyre-industry-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>JK Tyre Launches India\u2019s First Ever \u201cSmart Tyre\u201d Technology \u2013 TREEL Sensors<\/title>\r\n<meta name=\"description\" content=\"JK Tyre &amp; Industries Ltd on\u00a0August 8, 2019, announced the launch of TREEL Sensors, an one of a kind technology-based tool.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" 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